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SK321
Inspiring
June 7, 2024
해결됨

Meta tags images as "Made with AI" if You Use Gen Fill

So, apparently Adobe has begun adding metadata to images that says they were made with AI (or at the very least, that AI was used) if you used Gen Fill at all. I realized this because some websites, such as Instagram, have begun automatically labeling any images I had used Gen Fill on as "Made with AI" based on the metadata Photoshop had added, without the option for me to remove the label.

I use Gen Fill to expand backgrounds a bit when I need to change the aspect ratio of an image (4x5 from a 2x3 for Instagram), or to more quickly and easily remove an unwanted object or blemish in photo I took and spent a lot of time and effort taking. I don't use it to create entirely made-up backgrounds or people. If I'd known my long hours setting up photo shoots, purchasing supplies, props, and more would all be given the label of "Made with AI" making my clients and other people think I'm just generating my photography, I would never have used Gen Fill in the first place. To me it's just been a quicker and better version of Content Aware Fill. 

So, for those of you who have had the same experience and, like me, don't want your work labeled as "Made with AI" when you've maybe used Gen Fill to remove a beer can from a photo, just export your photos as a bitmap, open them with Microsoft Paint and save them as a JPEG from there. It will remove the relevant metadata.

 

 

(subject edited by moderator to remove false information and replace it with correct information. Meta is adding that tag, not Photoshop, and they say  so in their help pages.)

 

Edit by OP: I appreciate the moderators not simply deleting this thread, because I do think this is a good discussion to have. I do believe my post clearly stated that the tag of "Made with AI" was created by Instagram (Meta) and that Photoshop was simply including an indicator (metadata/Content Credentials) with the image when it's saved out of Photoshop that showed some sort of AI was used. If the mods felt my original subject was false information, I can assure them that it was not intended to be.

I have also simply stopped using any AI tools in Photoshop for any photos I intend to post online. I'd rather take the extra time to edit my photos the way I have been for the last 25+ years than have my clients mistakenly think my photography is completely AI generated.

 

최고의 답변: Kevin Stohlmeyer

@Kevin Stohlmeyer agreed.


https://petapixel.com/2024/07/01/instagram-changes-made-with-ai-label-to-ai-info-after-widespread-backlash/

Meta has updated their AI notifications.

21 답변

Kevin Stohlmeyer
Community Expert
Community Expert
February 21, 2025

Many things have changed since last summer and are still in development.

First - Meta announced in Sept. 2024 that they would be revising their policy to only flag fully generated AI images - as of this post that has yet to happen and nothing is being noted as AI on Facebook or Instagram.

 

Second - Content Credentials is notating differences between AI generated images and images that used AI enhanced tools - such as the remove tool, etc.

 

The only consistent flagging I have seen on any social media platform is LinkedIn. They do flag FIrefly generated images as AI but not retouched, generative fill Photoshop images.

 

I don't see any ethical reason to remove Content Credentials metadata unless you are trying to deceive.

 

Participating Frequently
February 22, 2025

I was using content that I used Generative Fill for ads on Instagram. It
was labeling it as AI. The complete storm of idiocy that followed forced me
to drop those campaigns. I was and still am very pissed off about this. I
was getting soooooo much hate in the comments from people thinking that my
entire content was "AI". To make matters worse, it wasn't showing ME that
the AI Info tag was there. I couldn't figure out where the hate was coming
from until I saw one of my own ads.
I sell tshirts. The comments were full of people that thought the entire ad
was a scam.

I agree that we need some kind of AI oversight. The proliferation of [cursing removed]
AI images being passed off as attractive woman, supposedly historical
images, celebs, etc.... But, becuase I used Gen Fill on my content, I got
lumped in with that [cursing removed]. Not to mention, it cost me a lot of money. So, I
don't think the AI designation should be added from Gen Fill. I don't trust
Adobe at all anymore... for numerous reasons. They are not a partner [cursing removed].

--
[PII removed]

 

 

jane-e
Community Expert
Community Expert
February 22, 2025
quote
quote

I don't trust Adobe at all anymore.

By @EDToShred

 

 

As was said earlier in this thread, META says they are the ones adding the tag:

https://about.fb.com/news/2024/04/metas-approach-to-labeling-ai-generated-content-and-manipulated-media/

 

Jane


By @jane-e

 

That's true, but it's also not the full story. Yes, Meta added the "Made with AI" tags onto images posted on Instagram (which have now been changed to "AI Info"), but they tagged images that Adobe had added metadata to which had simply used the Remove Tool or used Gen Fill in ANY capacity, even if it was just to get rid of a speck of dust on the ground.

 

So, the blame for the tags goes partly to Meta and partly to Adobe for tagging them in the metadata in the first place. Thankfully, it appears to have been rolled back by both, and I hope they come up with a better, more clear solution in the future.


 

That's true, but it's also not the full story.By @SK321

 

 

Going one step further back, this is from the Content Initiative Authority, where Adobe is one of 200 members.

https://contentauthenticity.org/

SK321
SK321작성자
Inspiring
February 19, 2025

Did Adobe just completely turn off Content Credentials in version 26? I just tried creating an entire image from scratch with generative AI and went to export a JPG and under Content Credentials it said "Not enabled for this document". In the past, any time I used Gen Fill at all or even the remove tool when AI was enabled on it, I would get Content Credentials added to the image which indicated AI had been used. 

Inspiring
February 20, 2025

Yes, they did. I've been keeping quiet about it because I didn't want to tip them off and have them fix it. Too late🤣

SK321
SK321작성자
Inspiring
February 20, 2025

Oh, shoot! You think it was a mistake? Maybe I should delete my post.
Whoops. Looks like I can't delete it, just edit it. Oh well. I didn't really have an issue with them adding Content Credentials if the entire image or significant portions of it were AI generated, I just didn't like it being labeled as such with tiny fixes, like the remove tool. Now that they've given the ability to use the remove tool without Gen Fill, it made more sense. I'm surprised they've removed CC entirely. Maybe they got too much negative feedback about it? 

SK321
SK321작성자
Inspiring
December 5, 2024

I noticed that the Remove Tool now has the ability to use it with Generative AI either OFF, ON, or AUTO (May use Generative AI). That's a nice addition to give people the option to still use it without Gen AI.

 

I also wanted point out that if you accidentally use the tool with Generative AI on, and Undo what you did or even delete the layer, your project is now stuck with the Content Credentials so you will get the "AI Info" tag if you post it to Instagram. It's the same if you use Generative Fill, even accidentally, and Undo what you did or delete the layer. You're stuck with the "You used AI" tag on your project forever, unless you possibly saved before doing it and you close without saving and go back to the old save.

 

Don't believe me? Give it a try. Open an image, select the Remove Tool and make one swipe with the Generative AI mode selected, then hit Ctrl+Z (Cmd+Z on Mac) to undo what you just did, and go to export a JPG. Under Content Credentials it'll now say, "A Content Credential will be automatically applied for transparency about the use of generative AI." Same will happen if you use Generative Fill and Undo it.

So, just be careful to not ever use those tools, even accidently, because once Photoshop detects they were used, even if you Undo it, you're stuck with the Content Credentials.

 

Inspiring
December 6, 2024

Yes, this undo bug has been there since day one and Adobe has been aware of it since then but has not developed a fix sadly. That's why I strip Content Credentials from every image immediately after I save it.

This is my script that removes all the meta data except the color profile:

"Exiftool\exiftool(-k).exe" -all= -JUMBF:all= -tagsfromfile @ -icc_profile -overwrite_original -ext "jpg" -ext "JPG" -ext "jpeg" -ext "JPEG" -ext "PNG" .

 

Inspiring
December 6, 2024

Exactly how does one use the script? Do I put the script into Photoshop somewhere? Do I need to reopen the saved JPG in Photoshop?

Participating Frequently
October 4, 2024

Thanks Adobe. I was running some creative in an Instagram ad... I was getting pounded by rabid Anti-AI comments. "You are morally repugnant for using AI and taking jobs away from REAL artists!!!" That was one of the comments I got... and many more with similar sentiments. All because Instagram put an AI Info lable on my ads. And these people are too stupid to understand the kind of nuance being squabled about here. As far as these rabid idiots are concerned my entire product was made with a prompt and a few clicks. I've got 100's of hours into my products. And you can't argue with these people. Thanks Adobe. You are super (removed) helpful.

 

Kevin Stohlmeyer
Community Expert
Community Expert
October 4, 2024

@EDToShred how is this Adobe's fault – "All because Instagram put an AI Info label on my ads"?

Participating Frequently
October 4, 2024

Because it is nobody's business what tools I'm using in Adobe. While simultaneously stealing artist's work, they are telling the whole (cursing removed) world that we're using the tools that they made from that process. It is nobody's (cursing removed)  business if I use generative fill. That's why. But, yes... it certainly is partly Instagram's fault.

Inspiring
September 22, 2024

Tried to use GenAI tonight to remove a black blob from the background. Results were subpar, so I dragged the layer to the trash and just exported the single untouched background layer.


STILL my photo is "Made with AI"🤣

 

Explain that!

c.pfaffenbichler
Community Expert
Community Expert
September 22, 2024

You used generative ai.

What more explanation would be necessary?

Inspiring
September 22, 2024

Used (past tense). Was no AI content in the final image as I dragged the AI layer into the trash. Why does Adobe lie and put AI tags in the image when there is no AI in the image? That's the explanation that is necessary.

barbara_a7746676
Community Expert
Community Expert
September 15, 2024

I'm in agreement with Jay Fresno. Minor changes or touchup should not be treated as full blown AI images!

Participant
September 15, 2024
logo.png
Inspiring
September 14, 2024

I don't look at retouching with AI any differently than retouching with any other tool in Photoshop. That is, if it is used as a simple touchup, not a full bloon major change. So I don't think that an image should be tagged as AI unless the photo was fully created in AI or major additions and major editing was done with AI.

vanillalily
Participating Frequently
September 14, 2024

I know this thread is a few months old but I agree that a distinction should be made. If a photographer uses a tool to remove a small spot, it's not MADE with AI, it's been EDITED with AI. That distinction should 100% be made. T

 

he biggest thing I don't get is why some features are tagged and many aren't. Content awareness fill is 100% AI as well, but that is not being tagged in metadata, why? What is the difference? Maybe PS needs to leave this up to the morals of those creating art instead. Those that are being shady will just use a workaround. Those that aren't being shady shouldn't have to. 

Inspiring
September 14, 2024

I just strip all the tags from all my files now with exiftool. It's really frustrating that we own the software but we can't turn this feature off. I wish I could find a way to patch the code out of Photoshop, but I think the binaries are signed, so I don't know what happens if you edit them.

 

I had to write an app that scans my files before I upload them to social media and warns me if I forgot to strip the tags because I've messed up a couple of times lately. I only use GenAI for tiny little background edits.

 

90% of the time GenAI won't even make an edit anyway, though, because I'm mostly editing pics of my girlfriend and if her arms and legs aren't 100% covered (e.g. she's wearing a tank top or a skirt) it pops up a puritanical box that gives me a moral lecture on my life choices. It won't even remove the tiniest things from the background because she is showing too much skin. Forget trying to edit any beach photos😂

D Fosse
Community Expert
Community Expert
September 14, 2024
quote

I only use GenAI for tiny little background edits.😂


By @QINGCHARLES


If they are tiny, you don't need to use generative ai. The traditional tools will be more than effective enough.

Stuk van Staal
Participant
August 6, 2024

Thank you SK321 for posting this. I had the same unpleasant surprise. Recently I shared photos on Facebook to promote my handmade products. Providing a realistic, honest image in these photos is important. Just like you, I use the AI function in Photoshop to remove distracting elements in the background or to enlarge the background a bit to achieve a better composition. The AI label that Facebook applied, forced me to remove my post immediately. It would make my customers suspicious. It's only logical that we talk about this. Fortunately, there is a workaround to remove the metadata, as you wrote. Photoshop's AI function is actually very handy.

D Fosse
Community Expert
Community Expert
August 6, 2024
quote

remove distracting elements in the background or to enlarge the background a bit to achieve a better composition. 


By @Stuk van Staal

 

Just use the patch tool or content-aware fill, which not only are easier to control, but usually give a better result.

 

There is really no reason to use AI for what you describe.