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Participant
July 8, 2021
Answered

Exklusivrechte für ein Bild

  • July 8, 2021
  • 1 reply
  • 244 views

Ein Kunde möchte wissen, ob es für ein bestimmtes Bild, dass wir als Werbeagentur für ihn lizenziert (Standardlizenz) haben, die Möglichkeit gibt, die Exklusivrechte für dieses Bild zu kaufen. Und wenn ja, mit welchen Kosten das verbunden ist. Wie komme ich zu dieser Information?

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Correct answer Test Screen Name

This option is not available. In any case, how can you know you were the first and only person to buy a license to this image? There may already be hundreds of clients with the same rights as you. And, Adobe do not claim exclusivity, so the image could also be licensed through other agencies, and licensed directly by the photographer.

 

In such cases, you need to start with an approach to an artist or photographer, and negotiating for an exclusive creation.

1 reply

Test Screen NameCorrect answer
Legend
July 8, 2021

This option is not available. In any case, how can you know you were the first and only person to buy a license to this image? There may already be hundreds of clients with the same rights as you. And, Adobe do not claim exclusivity, so the image could also be licensed through other agencies, and licensed directly by the photographer.

 

In such cases, you need to start with an approach to an artist or photographer, and negotiating for an exclusive creation.