Led advertisng on the road

[Federica33054393s9c7]

Is it possible to use a standard in Italy for a company advertising led to punt on the road? Thank you in adavance. Federica

[Federica33054393s9c7]

I mean a standard licence 

[Jill_C]

I don't know what you mean by "advertising led to punt on the road". Can you explain further?

[Federica33054393s9c7]

I mean a street advertisement on a digital totem

[Jill_C]

I suppose you mean a roadside billboard advertisement? I think you need an enhanced license if you expect the views to extend beyond 500,000 impressions.

[Abambo]

Yes. The "print or view" run needs to be less than 500k. 

As you do not count the viewers, you need to do a honest estimation. (section 3.1 of the licencing terms)

Look here for more information on licensing: https://community.adobe.com/t5/stock/links-for-licensing-terms/td-p/11366788
(Disclaimer: As always with licensing, this is my interpretation of the rules. I think they are correct and advice is based on reading and interpreting the licence terms and on fair use for both the buyer and the artist/stock company, but I cannot rule out that my interpretation is wrong. I'm not an Adobe employee).