Pantone Bridge CMYK vs Illustrator CMYK conversion
I'm wondering if anyone can explain why I'm getting different CMYK numbers when I convert a Spot color in Illustrator vs the CMYK numbers out of a Pantone Bridge book.
For instance:
PMS 5773 converted to CMYK through Illustrator - C9, M0, Y43, K38
PMS 5773 build according to Pantone's Color Bridge book - C29, M10, Y52, K32

I feel like I'm missing something obvious here.
thanks
