Lounge Production Presents: Joint Efforts Project
Since I don't feel it would be right to take over the thread started by Steven, I start a new one. This thread is going to be dedicated to producing a movie as a result of those voluneers' joint efforts, who are members of Adobe Community.
The main objective for this project is to collaboratively create final product from scratch: from defining the project scope to finally publish a movie somewhere, be it a dedicated website or just YouTube or Vimeo, as we'll define later.
This main objective is not the only project's goal. It is assumed, participants will be able to work on a particular tasks so as to improve their own skills in a desired field via sharing creativity, knowledge and skills.
I also hope we'll gain the Forum moderators' support so as to be able to appropriately update this original post so that others, who might arrive here later, will be able to understand at which stage the project is that time.
Now let's try to define the project scope.
By 15 October we reached our first milestone and defined
PRODUCT SCOPE and PROJECT CONSTRAINTS & QUALITY CRITERIA
Product Scope
Item | Specification | Priority |
Movie, The | Genre: TV commercial Duration: 60 seconds Quality: Broadcast Safe Luminance & Chrominance Format: 1080p, 24 fps, H.264, 32/40 Mbps Compulsory Elements: - 3D graphics and VFX (SciFi) incorporated into live shots - Specific consistent look (colour design) | Highest |
Dedicated website | Genre: Promotional website Scope: 2 pages Compulsory Elements: - Web animation - Video streaming | High |
Official trailer | Genre: TV commercial Duration: 30 seconds Quality: Broadcast Safe Luminance & Chrominance Format: 1080p, 24 fps, H.264, 32/40 Mbps | Medium |
Behind the scene movie | Genre: Documentary Duration: 2 minutes Quality: Broadcast Safe Luminance & Chrominance Format: 1080p, 24 fps, H.264, 32/40 Mbps Compulsory Elements: - Short interviews with the project participants - VFX breakdown | Medium |
Talk show appearance | Genre: TV commercial Duration: 30 seconds Quality: Broadcast Safe Luminance & Chrominance Format: 1080p, 24 fps, H.264, 32/40 Mbps | Low |
Poster | Genre: 16 x 9 Billboard Quantity: 1 sample Format: 1920 x 1080 pix, PNG Genre: 4 x 3 Affiche Quantity: 1 sample Format: 1080 x 810 pix, PNG | High |
Print ads | Genre: Glossy magazine ad, Front cover Quantity: 1 sample Format: Full page, Page-proof PDF Genre: Newspaper ad, Multi-column print Quantity: 1 sample Format: ¼ Page, Page-proof PDF | Medium |
Article | Genre: Review Quantity: 1 sample Format: Page-proof PDF, ~500 words | Medium |
Brief Report on Collaborative Tools | Genre: Review Quantity: 1 article Format: Page-proof PDF | Highest |
Project Constraints & Quality Criteria
- 24 December 2013 is a strict deadline;
- All media used in final product, from sound to 3D model textures, must be created by the project participants. Utilising stock media in final product is not allowed;
- Missing media or incomplete elements must be replaced with placeholders, white noise or subtitles, which explain what is missing (e.g. 'nice music is playing on the background' or 'nice colour grading applied here' etc.);
- The project is accepted as successful in terms of quality control, if no less than 90% of all planned work is complete. The overall progress is calculated as the following ratio:
(SUM OF COMPLETE ELEMENTS MULTIPLIED BY THEIR WEIGHTS) / (SUM OF ALL PLANNED ELEMENTS MULTIPLIED BY THEIR WEIGHTS)
- The project is accepted as successful in terms of attractiveness to external audience, if we reach 1 000 hits within three months after final product release, where
100 hits = 100 website landing page visits = 10 visits of 2nd page = 10 movie views = 1 movie download.
The following hits distribution is expected:
600 hits within 1st month after release;
250 hits within 2nd month after release;
150 hits within 3rd month after release.
Discussion on the next project phase, planning tasks list and obtaining required resources, starts at comment #84.
