News on Premiere Next at Adobe Max

Adobe's 10Q statements make interesting reading. At AdobeMax Creative Cloud was presented to the creative community as a boon. In Q3 of 2012 is was a risk.  See the section on risks in "Part II: Other Information" in the following PDF.

http://www.adobe.com/aboutadobe/invrelations/pdfs/ADBE_10Q_Q312_FINAL_Certified.pdf

I foresee headaches for creatives at corporate jobs trying to convince higher ups that their software requires a subscription.  It's very difficult to get one occasional purchase through in the corporate world, let alone a purchase every month until the end of time.  It was tough enough in my own experience to get the company to pay for a new release every year and a half.  Not every creative producer is self-employed  and can only beg so much of the company before being a negative blip on some executive's radar.

Personally, I'm not totally opposed to the subscription idea (lower price or eventually owning the software would really help convince me).  There's certainly a middle ground to explore.

Here's a link to Walter Biscardi talking about new features in Premiere Pro CC. Not a direct comment on the CC itself, but thought some folks would like to know anyway:

http://blogs.creativecow.net/blog/12706/my-adobe-premiere-pro-next-top-ten

I've been using After Effects as secondary compositing system for years (main being AVID DS, though, as it's slowly been dying for years, we are looking into alternatives). Eventually I even purchased a CS license for myself to doodle around with at home, although I really only needed Photoshop and After Effects.

Like others have already expressed I, too, am immensely disappointed about yesterdays announcement. The whole thing was a big kick in the teeth for me. I will NOT be moving to the cloud. The simple reason is, that I want to own the software I pay for. If Adobe can offer a way for CC users to opt-out of the membership, while keeping a working installation, it may be a valid course to take. But I'm not holding my breath and suppose, that Adobe will lose me and the company I work for, which was ironically just about to switch their editing suites from Media Composer to Premiere, as customers.

... thanks for all the fish.

Of course, the ironic thing about this is that if they weren't diong the non-standard rental thng, I'd upgrade to CC in a heartbeat.

As a professional software developer I've subscribed to MSDN (a developer tools subscription plaan) and other such things and it's typically a great value. In no small part because at the end of a year, I still own the software I got during my subscription period whether I renew or not. It doesn't vanish into the ether. This is common practice not just in the MS world but many other tool suppliers.

Ironically, in their greedy quest to insure perpetual revenue, Adobe has just tossed out a huge incentive to hackers.

Since the beginning of time artists have been able to create art with tools that they owned.

Now, in one of the most gobsmackingly arrogant moves in the history of art, Adobe's corporate leadership has become diluded to the point where it thinks it can speak not only on behalf of all "creatives" but on behalf of the very "creative process" itself. http://www.adobe.com/cc/letter.html

I haven't been this mad since Apple told me I needed a new way to edit.

My new name for Adobe shall be Aborg. Resistence, apparently, will be futile.

We will continue to sell and support Adobe Creative Suite® 6 applications, and will provide bug fixes and security updates as necessary. We do not, however, have any current plans to release new versions of our CS applications.

So for existing CS6 users, hope of bug fixes is not dead yet.  It's only the new stuff that will be exclusive to the cloud. 

Whether or not Premiere Pro CS6 bug fixes actually appear, and how long Adobe will continue to support CS6, are questions that will be answered in time.  I hope that time comes soon and that the answers are positive.

Jeff

I guess the real question at this point is what are my other options. There's Avid, which is about twice the price, though I hear it's no less buggy than Adobe. Then there's FCP, which would almost tempt me to buy a Mac were FCP X not such a controversial release. Either way, if they're not holding a gun to my head for the rest of my life, they're still more appealing. I don't react well to extortion.

I've invested in AE plugins from Video Copilot and Red Giant (both are very ethical companies and have excellent customer service, by the way) which will be lost money when I leave Adobe, plus the cost of replicating those features on the new platform. I'm currently on CS 4 because I haven't gotten around to going 64 bit on my hardware. Was planning on doing that and upgrading to CS 6 this year but that's a non starter now. So, while like many others I feel completely screwed here, at least I didn't buy CS 6 so that money can go towards whatever my new home is.

So, besides Avid & FCP, what platforms are you guys looking at? Not just for Premiere but also AE & Photoshop?

I tried. Could not get in.