Europe's First Digital Identity Protection Law Tackles the AI Deepfake Crisis

Denmark Makes History: Your Face, Body & Voice are Your Intellectual Property

The Bottom Line: Denmark's proposed copyright amendment would give every citizen legal ownership over their physical likeness, allowing them to demand removal of unauthorized AI-generated content and seek compensation for violations. With nine out of ten parliament members supporting the bill, it's expected to pass this fall and take effect by early 2026.

The proposed amendment to Denmark's copyright law grants citizens three fundamental rights: the right of removal (demanding immediate takedown of any AI-generated content using your face, voice or body, regardless of intention), the right to compensation (seeking financial damages for unauthorized use), and automatic protection (coverage that extends 50 years after death for performers and artists).