Known Participant

Question

Why Creative Cloud for Europe is so expensive?

Forum|Forum|13 years ago
April 30, 2012
35 replies
132939 views

Just curious why the price of Creative Cloud for Europe is 60% higer? Okay, maybe there are some taxes etc but World of Warcraft online game with the same business model charges pretty the same for subscription in US and Europe.

Looks like discrimination, yeah?

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A

Anonymous

total ripoff in the UK. you can chat with them here: https://sales.liveperson.net/hc/89901003/?cmd=file&file=chatStart&site=89901003&sessionkey=H7982334295050738448-5690613147420699565K11027434&postChatURL=

or ask on facebook

but they never say why are the prices 50% more expensive outside the US. shame on you adobe

G

gd2012

Participating Frequently

RegisMachado wrote:
total ripoff in the UK. you can chat with them here: https://sales.liveperson.net/hc/89901003/?cmd=file&file=chatStart&site =89901003&sessionkey=H7982334295050738448-5690613147420699565K11027434 &postChatURL=
or ask on facebook
but they never say why are the prices 50% more expensive outside the US. shame on you adobe

They rip us off because they can. That's all there is to it. Pure and simple greed from a company that is a monopoly.

K

kyleh28545588

Participant

In Canada, I have been hit with a 50% price increase with my Creative Cloud subscription. it looks like a global ripoff.

D

D-Signer

Participant

I am a new Adobe customer and have just bought Lightroom 4. I have been working earlier with various applications from Adobe, but now I need them at home.

SO I was checking out the price 49.99$ per month. That was a pretty stiff price, but OK. I wanted to check out, only to see the price change to 455.10 Danish Kroner...!!!

Are you fu**ing kidding me...!!!???

There is no way in a bloody warm place I am going to pay nearly DOUBLE what US customers are paying for EXACTLY the same bloody product when I use it in English and download it from the same fu***ing server!

SO - if there's anybody here that know of any cracked version - I am happy to get a tip!

I am willing to pay for a product. I am partly willing to pay for an overpriced product..

BUT I AM NOT PAYING FOR BUL*SH*T!

D

deane4work

Participating Frequently

I was interested in this subject too!

Follow the link below to answer a one question survey on the subject if you want to let Adobe know how strongly you feel.

It should take no longer than a minute:

http://www.surveymonkey.com/s/XGZCPJ5

Pass this on to as many Adobe users as you know, they may not know what Adobe thinks of them.

Regards

G

gd2012

Participating Frequently

I had a look at your survey and on page 2, the prices are described as "annual sub." when they are in fact the prices per month, during one year.

T

the_wookie-l3acD5

Participating Frequently

Just to add another voice to the choir - I was all set to sign up until I saw the 50% UK markup. Your explanation is no explanation, it's a set of poor excuses and I'll not be signing up either until this egregious pricing disparity is rethought.

B

Billygunn111

Participating Frequently

We were initially attracted to this because of the $49.99 that was marketed and discussed this and approved it for our 12 strong team. When we went to purchase it however, we realised that this was in fact $73.20 (£47.88) and so we opted to buy only one licence for our stand alone machine instead of 12.

Im sure im not the only one who has decided against rolling it out because of this and im sure Adobe have missed out on many sales because of this discriminiation. Im sure this is a major factor as to why European Sales are poor. Adobe should be well aware of the economic crisis over here and should have considered this in their european pricing.

D

DAndrews1969

Participant

Isn't it strange that since the second post by an Adobe employee, Adobe seem to have gone quiet on the matter and have had no further input.
It just shows that they know they're treating ROTW as mugs whilst placating the US market.

The UK cost of Creative Cloud is £46.88 per month compared to $49.99 US price. If you did a straight exchange rate comparison
and then added 20% tax on for the UK we should still only be paying around £38.40 which is fair.

H

HerraHarju

Participant

I had CS3 for years and only upgraded to 5.5 last year when I had an opportunity to buy it in US. Even with taxes (in Finland) it saved me hundreds of euros. If the prices in Europe would be about the same as in US I propably would have upgraded more often, even yearly. OR now start to use Creative Cloud: when it became available I read about it in blogs (US) and after seeing the price went straight away to join but was totally dissappointed after seeing the price. I bet there's lots and lots of people who felt as I did.

How's that for "Local market conditions"?

If I now want to get access to all Adobe apps I'll propably take a flight to US and buy Master Collection there because AND save the price of the flight.

S

smartalecmedia

Participant

i was ready to buy into Creative Cloud as i felt it was good value at roughly £32/mth ( current exchange rate) until i noticed the actual price of £46 did not reflect the exchange rate in any kind of way - what a rip off! - i am very dissappointed. I am now considering alternatives as i will not, out of principle, pay over the odds for this software!

John Waller

Community Expert

Really depends on what you mean by paying over the odds.

smartalecmedia wrote:
until i noticed the actual price of £46 did not reflect the exchange rate in any kind of way

Can you elaborate?

The Cloud will get better as time goes by - if you believe all the Adobe promises.

And there aren't too many alternatives currently out there with the breadth and depth of the Adobe offerings.

E

eheiser

Participant

Adobe has a long history of overcharging for their software on the European market - why would CC be any different?

This is what happens in any industry where one company has a virtual monopoly, Adobe can pretty much charge whatever they want at this moment in time. We need competition in this market and fast, it's only going to get worse.

P

Patrick WOU

Participating Frequently

There is a very big difference with the past though : in the time of boxed or translated products, I accepted a higher price.

In this time of direct downloading the original English version, I don't.

And the mood in the world is changing, also in Europe. People accept less and less being tossed around by big companies. The financial crisis is not helping neither.

I'm quite sure that Adobe is already seeing in their European selling statistics that things are changing, but probably not yet realising that they are causing it for the biggest part to themselves.

Monopoly or not, there is a limit to what people are willing to pay and Adobe is loosing a lot of goodwill, fast.

I'm not going to name names, but see how many companies who seemed untouchable 5 years ago are now completely at the other end of the ladder and trying to work themselves up again, risking getting broke before they manage to do that.

These are times were things can change very rapidly.

A

Anonymous

exactly.. stop buying adobe products is the most appropriate option. adobe products are buggy and slow anyway

A

Anonymous

the only way to end with this exploitation is by using other softwares (I've downloaded motion and Final cut pro and so far Im very happy) and there are lots of image editing software, if they're missing any photoshop feature, just send an email to the developers suggesting the new feature, if everyone can do that, a lot of businesses won't be depending on the Adobe products anymore. and honestly, there are other softwares out there.

If you are an USA far right, yes, just buy Adobe and sing the anthem. the rest of the world sucks (for adobe)

J

jb_uk

Participant

Adobe's decision is purely a financial one. They charge whatever they calculate will maximize profits. If Europeans buy the software at these prices, then they will charge these prices. If Europeans refuse to buy, then they will reduce the price.

They spend millions in advertising, promoting the notion that they "care" about their customers, because people are more likely to buy from a company which cares about them. Widespread negative publicity making it crystal clear that they only thing they care about is profit will affect their bottom line, compelling them to address the cause of that negative publicity, and reduce their prices.

J

jbregar

Participating Frequently

You'd have to be living under a really big rock to think that Adobe "cares" about you. They've been customer-neutral (trending to customer-hostile) for a while now. I'm holding out hope that they seem to be getting their stuff together.

That said, no one's holding a gun to your head and forcing you to buy Creative Cloud (or Creative Suite 6). Adobe charges what the market will bear (or what they think it will anyway) in every country... just like everyone else. As has been noted above, Apple does the same thing. So does Nikon, Canon, Sony... the list goes on.

Europeans can buy Mercedes cars cheaper than I can in the US. You can even *gasp* get cars I CAN'T EVEN BUY over here... from US automakers.

I'm pretty sure Adobe doesn't care about your facebook page. How about not upgrading if you don't agree with the pricing scheme? That sends an actual message.

A

Anonymous

I've tried to access the facebook page (priceDiscrimination) but it says "page not found" , can you please post a valid link? as this needs to be sent to blogs

A

Anonymous

please let us know the name of the facebook page. I'm gathering some documents that can be interesting for this.

Y

YahorShumskiAuthor

Known Participant

Guys,

here is the facebook page. I will make everybody admins so we can edit content etc.

https://www.facebook.com/pages/Adobe-Price-Policy-The-Same-Price-For-Everybody-Campaign/365171083530502

We need a good content right now and a sort of promotion

D

David.Thomson

Participant

I was trying to find out if there was any way to force governement to intervene for a review of pricing policy like the Australian Government is doing

http://delimiter.com.au/2012/04/29/its-on-govt-sets-up-it-price-hike-inquiry/

Apple co founder is also slamming this practice

http://www.t3.com.au/2012/05/11/apple-co-founder-slams-australian-price-discrimination/

I'm sure that Adobe have done their homework on whether this is legal or not but if we get enough people interested Adobe might just take note.

I think that one way to drum up interest in the facebook page is to obviously put lots of content on it and try to get on lots of other forums and blogs letting people know what we are trying to achieve.

Adobe is basically a monopoly within the design industry and if we could persued the government that this is the case they could be pushed to look at it.

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