Commercial use_Photoshop Beta-Generative fill

[António Soares Cardoso]

Hi, I have a question with commercial use of work done through Photoshop (Beta)/ Generative fill.
I have created through Generative fill more background to an image and I would like to know if I can use it for commercial purposes.

Many thanks,

António

[Peru Bob]

Moved to the Photoshop Beta forum.

[CoryShubert]

Hi @António Soares Cardoso please see the helpx doc which will help:

https://helpx.adobe.com/photoshop/using/generative-fill.html#generative-fill-greyed-out

[sandras67734354]

So yes or no, I couldn't get the final answer from that article.

It says it's designed to be safe commercially but not of its ok to be used commercially.

[Peru Bob]

Commercially safe means it can be used commercially.

[AntonioCardoso]

Hi, CoryShubert thanks for your message.
Actually my question comes from the Adobe Generative AI Beta User Guidelines: https://www.adobe.com/legal/licenses-terms/adobe-gen-ai-user-guidelines.html

"4. Non-commercial use.
While the Generative AI features are in beta, all results generated are for personal use only and may not be used for commercial purposes."

However, my doubt is: can I use the Generative fill image results for commercial purposes without prompting?
For example: enlarging a background of mountains, of a forest?

Thank you very much,

António

[CoryShubert]

@AntonioCardoso this would also fall under the guidelines as you are using GF technology, regardless of prompting it or not, to generate new content.

So the simple answer is yes, that is still using GF and at this time is NOT to be used for commercial purposes.

[rod mclean]

Cory,

Could you elaborate a bit more as to why GF is not available for commercial purposes at this time and why just the GF.  I have been using photoshop and photoshop beta's for years and never encountered this restriction in the past.

Thank you for your assistance in clarifying,

Rod

[António Soares Cardoso]

Hi CoryShubert, thanks for your clarification, I already imagined it "LOL" and it makes sense.
In the meantime let's appeal to people's good ethical sense because it is difficult if not impossible to know if a background, like the examples mentioned in my previous post, was worked through GF or classically.

Thanks again!
António

[Davie Creative]

Can i use it now? When its no longer in beta. I cant update my photoshop version because of my windows version, so i have generative fill only in beta version. Can i use images from beta instead?

[CoryShubert]

Hi @Davie Creative we are not sure what you mean... Ps beta and Ps release have the same OS/system requirements, so why are you not able to run Ps on your system?  Ps beta will not change for the GenAI commercial use, only Ps release is avaiable to use GenAI without any restrictions.

It may help if we could see your Photoshop System Info. Launch Photoshop, and select Help >System Info...and copy/paste the text in a reply.  

[Davie Creative]

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[Davie Creative]

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[Carola_BHG]

The reply marked as a correct answer shouldn't be marked as a Solution, because the commercial safe for use text gives a wrong impression!

The reply from AntonioCardoso is the real solution.

[fudyma71]

Hi Cory, I would like some clarification regading commercial use for Photoshop GF images. Once the restriction is lifted (I assume it will be done around the Adobe Max conference time) will we be able to use commercially the images we created while still in beta, or only the new images, created after the public launch will be restriction-free?

[CoryShubert]

@fudyma71 at this time the policy is that GF is not to be used for commercial puposes while in beta. All images created with it now are subject to those rules.  We have no way of knowing what the general release version will allow and anything like "prior creations"... so our suggestions are to use it and push it and share results/feedback so when it is released to the public it will be ready for any and all uses.

[MichaelG2023]

So you want me to work for free to try to improve your product by submitting ideas, providing feedback, promoting the new features to friends and family, assisting in training the AI, dealing with glitches and bugs to fix imperfect images with abnormalities in the hands and feet and other areas that I likely will have no way of using in any way in the future? I have spent weeks learning how to use the beta version of Photoshop because in your promotional materials it highlighted the fact that the images could be used commercially and only now have I seen this rule that this does not apply to the art I have created during this time (I read the terms when it first came out and did not see that mentioned). If there isn't a "pathway to citizenship" for the illustrations I have worked so hard on, then once again Adobe will be showing their corporate greed is more important than the artists and photographers who use their products. You know as well as I do that most of the images generated by the average person in this beta release wouldn't make money commercially anyway. Why punish the people who are actually trying to improve your product before it launches? Why make them angry with you for wasting their time? I know my opinion doesn't matter anymore now that I'm not a journalist but I hope that people who's opinion does matter find a way to change this policy so that the little guy can at least enjoy the possibility that they could sell a children's book mentioning your product as assisting in the creation of the illustrations. I was happy with the generative fill feature and all my hard work and now I feel like I wasted my time so that you can cash in when it hits the market and I will be left trying to figure out how to create something that looks remotely like the work I already did.

[Carola_BHG]

Hi @MichaelG2023 As soon as I read that reply I quit using the beta, since not being able to do a commercial use of this tool really doesn't suit me. I tested it, it worked great for the intended use I would give it, also it would be a great help for me as it is now, but since I can't really use it, I just stopped doing so full stop.

Beta software is what it is, is often buggy, it's incomplete, and when it's paid software you have to be aware that you're helping developers ironing out problems for free before launch. In some cases testers are rewarded for this unpaid work, in others they only get the 'pleasure' of contribute to some great software for the sake of using it before it gets released. You have to judge if the reward is good enough for you, and if the commercial use clausule wasn't clear from the beginning –Adobe it's to blame here. I myself was in doubt, so I came here looking for answers because for me, Photoshop is a professional paid software and I needed this tool for commercial use asap.

Being able to use it commercially would be a nice reward to help develop the tool, but if Adobe doesn't want it, you can refuse to do the work. For paid users it is the worse deal, they improve the tool for free, but you get nothing in return since you can't use the output pieces. Take it or leave it!

In general this is consistent with the main problem with AI tools. They rely too much on creator's work and use it for free to only exist. Not to mention how some people want to misuse this tools to replace creators that have been the ones to feed the monster that is now used to leave them behind.

[Carola_BHG]

Hello @CoryShubert it would be nice to use it but risking to have material you shouldn't publish is not worth it. I don't want any Adobe people after me because I created something indistinguishable from a regular picture and accidentally published it. Also, I'm using Photoshop for a living so I really can't invest an unknown amount of time testing a feature I cannot commercially profit of. I knew in 5 minutes I would use it, I don't need any extra time. I wish they released this as straight usable, or at least, not so far from the release date. It's been two months now and still we cannot use it. It's a great feature but not being able to really use it is dissapointing.

Why do Adobe like to makes us suffer, either when it is good or bad news? 😅

[craig_kasnoff]

So are education and editorial uses considered "commercial?"

Under copyright law they are not. 

I am curious how Adobe is interpreting "commercial."

[craig_kasnoff]

And I am still patiently waiting for an answer to my question. 

How is Adobe interpreting "commercial" use? Do education and editorial uses fall under that definition.

And if not, how are "commercial" publications and paid writers able to write stories about Adobe Generative AI Beta and use Adobe Generated AI Beta images in their articles since both of these (publication with ads and writers who are being paid to write the articles) ARE commercial uses of Adobe Generated AI Beta Images.

Anyone?

[rod mclean]

I have deleted Beta and all test imagery until there is a clear explination and path forward, it's just too risky at this point from a professional photographers perspective.  All that being said, the initial results were quite impressive.

[craig_kasnoff]

Agreed. 

VERY impressive.

[Renderluz]

Intersting thread, I have question.

The generative fill is now on the released 25.0 version of Photshop,

That is the generative fill is in the final paid for version of Photshop.

The thing that is bothering me is that they prompt you to use it as soon as you

launch Photoshop wich is cool, but it also says to agree to it's uses and guidelines

for the new AI fill, that is also cool and I took the time to read it because it

previously read some time ago that while on beta the fill was not be used

for commercial products, so I thought Ok then now it can be used to make

commercial products?

However on the license it only reads that while the generative fill is in "beta" you are not use it lest

you are doing work that will not be commercially in nature, however now the generative fill

is right next to the older content aware fill, right on the final version of Photshop that supposedly you can

use to make commercial work.

This a bit jarring because I almost clicked at it on the context floating menu on a project

I signed an NDA for, and that would have meant I could have share that part of that file

to be processed on their AI, while not knowing the AI is not be used commercially yet?

but its right there while all the other tools that I can currently use to make commercial work?

just not this one, I think it needs a red warning on the button or something then? or if not

then let us know straight away.

This strikes me as extremelly odd, if the generative fill is not in beta, then

an extra paragraph should be added on the license stipulaing that if you use the generative fill on the final

current release of Photoishop then its safe to use for your commercial project, and if its not why it is now

on the final Photoshop release, if its still beta shouldnt it still be on the Beta version of Phtoshop?

If this cant be use used commercialy then we are being mislead and a person could just end up doing

work that is not viable to sell without knowing, and if its viable then let us know on the license that

atm is contradicting it self, by having a feature that is Beta on the released version.

Please let us know then, the feature is really cool, and I would love to use it, but only if I can

use it for work like the older content aware fill, and if its not ready either, legaly, or tecnically, then

leave it be on the beta however long it needs to be.

Thank you for you time.

Cheers!

[craig_kasnoff]

Excellent post Renderluz...

However, it may be awhile before Adobe takes the time to clear up the confusion surrounding the "legal" use of its Photoshop AI Generative tool. 

I am still waiting to hear from someone at Adobe if education and editorial fall under their definition of "commercial." But then, I honestly think they don't want to answer that question directly at this moment. I think they want it to be as "ambiguous and obscure" as possible until they figure out their business model for the technology.

And I think that is a diservice to Photoshop users.