Just though I would write a post to help those of you struggling with making text reveals in After Effects.
I myself have struggled with this and spent time researching the easiest way in which to do it.
This video (below) is the most comprehensive and easy to follow video I have found to make this effect work, and I hope it helps many beginners like myself too:
I would give that tutorial about a 7.... Lot's of stuff explained with inaccurate terms and descriptions and the use of colored comp backgrounds give the impression that this is a good production technique when it is not. Take that advice with a grain of salt. The technique will work for some things and may give you some ideas, but the explanation about what is going on in the comp with a track matte was kind of misleading.
My point... VET your trainers. Make sure they know what they are talking about.
The easiest way is to use a single layer with a Mask (set its Mode to Subtract) + Compositing Options. Ensure the Mask is strategically placed where you want the reveal to occur.
Apply Distort>Transform. Use the effect's Position prop to move the layer appropriately.
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