Dov Isaacs wrote: (Note to those of you who will then say, but the font doesn't allow embedding … The fact is that most fonts that don't permit embedding in PDF or EPS also don't allow outlining or rasterization as a workaround. Read the EULAs!!!) Those fonts are practically unusable. Embedding fonts is a must as of today. Yes, outlining makes sense if you need to make a .WMF or .EMF version of a logo for use with Microsoft Office products that don't support the PDF imaging model. Except for the very latest versions of Office, where I din't try, .WMF and .EMF files are unusable for Microsoft Office programs. I have much better results with using JPEG or PNG. I discourage my users importing EMF/WMF file formats. What software companies outside of Adobe supports the PDF imaging model? Microsoft doesn't! They even don't support their own model. Dov Isaacs wrote: Even for logos, outlining text is not really necessary. Many companies, including Adobe, actually have a logo font. Glyphs from a logo font or even from a commercial font used in a logo can readily be embedded, subsetted, in PDF (or even EPS) and yield much higher quality than the “outlined” equivalent. Many companies: yes, most companies: no. Well Adobe is not quite an example for a standard company, isn't it? Most of the small mechanical workshops around the corner do not have a customized font or glyph. When creating a logo, I include always the verctorized version, because it gives the least headache for me. Anyhow, most logos are heavily customized. Opening my own designs for editing and modifications creates some problems, because I need to reload the fonts used. It's not that an embeded font does allow editing the logo, even in parts unrelated to the font (like new colour schemes).
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